An award winning creative strategy and production company that uses branding, digital design, and storytelling to help shift how people think.
The Caribbean Broilers Group (CBG) was going through a major change. They were no longer just a chicken company. Now, they were a poultry-industry powerhouse and a major player in sustainability farming and its industries, all in accordance with Jamaica’s Vision 2030 goals. Sure, they had a website - but it barely covered all the company had to offer.
They needed a new digital hub that would scale alongside CBG’s expanding portfolio.
We reimagined CBG’s digital presence as a scalable ecosystem, moving from a single-site structure to a modular Webflow foundation built for growth. A clear content hierarchy and multilayered navigation system were introduced to make the expanding portfolio easy to explore and ready for future additions.
Leveraging the power of Webflow, we developed a scalable, modular website designed for high-impact storytelling through meaningful images, refined text hierarchies and a cohesive brand and visual style.
Continuous Improvements: This isn't a "set and forget" project. As long-term partners, ListenMi continues to work alongside CBG to roll out iterative updates, ensuring the site evolves in real-time with the company’s new initiatives and developments.
Increased Reach & Engagement: Continues to maintain a monthly average of 23,000 visitors.
An award winning creative strategy and production company that uses branding, digital design, and storytelling to help shift how people think.